Replo A/B Testing - testing on existing urls/domains!

A/B testing is great, however not being able to run the experiments on existing urls is a big blocker. Any existing campaign cannot be tested on without changing links. Which makes using this feature pretty much obsolete. Would be amazing if this was possible :)


BEST KNOWN WORKAROUND

So let's say you have AD1 sending to URL1 and that's the setup you're not trying to mess up because of social proof. And let's say the Replo A/B test you setup uses TestURL_1 which splits traffic to VariantA_URL and VariantB_URL. The workaround requires a few things:

  • URL1 and VariantA_URL and VariantB_URL will have to be different

  • URL1 must be a /pages/ page on Shopify (not the homepage or a product, etc)

From there you can setup a Shopify Redirect to redirect traffic sent to URL1 to TestURL_1. So the new chain look like:
1) AD1 sending to URL1 -> notice no change here
2) Shopify Redirect Action from URL1 to TestURL_1 -> the "workaround"
3) TestURL_1 which splits traffic to VariantA_URL and VariantB_URL -> standard setup of a
Replo A/B Test.

This redirect operation is outlined here.

Upvoters
Status

Reviewed

Board
πŸ“ˆ

Analytics & A/B Testing Feature Requests

Date

5 months ago

Author

An Anonymous User

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